Iconic designs for premium prints.
American Apparel® blends classic styles with contemporary flair. Whether it’s a wardrobe staple like a T-shirt or hoodie, or a statement piece like the Pique Mockneck or ReFlex Zip Hoodie, expect superior quality, lasting comfort, and a touch of modern sophistication—all crafted with sustainability in mind.
THE ICONIC ORIGINAL
When it comes to timeless style, American Apparel® is the O.G. Born out of a desire to create meaningful design and premium quality, we've built an icon that stands strong amidst fleeting trends. Our origins are rooted in a philosophy that values the true essence of style, durability, and 100% commitment to quality. With every stitch, we infuse our passion for design, making each piece not just apparel, but an emblem of our legacy.
Our journey is a testament to creative excellence and social consciousness. We're not just about creating style, we're about making a difference. With our Made with Respect™ initiative, we continue to champion sustainability and improve on our industry standards. So here's to American Apparel®- The icon, the original.
Always here, always true, always lasting forever.
AMERICAN APPAREL: THE ICONIC ORIGINAL
When it comes to timeless style, American Apparel® is the O.G. Born out of a desire to create meaningful design and premium quality, we've built an icon that stands strong amidst fleeting trends. Our origins are rooted in a philosophy that values the true essence of style, durability, and 100% commitment to quality. With every stitch, we infuse our passion for design, making each piece not just apparel, but an emblem of our legacy.
Our journey is a testament to creative excellence and social consciousness. We're not just about creating style, we're about making a difference. With our Made with Respect™ initiative, we continue to champion sustainability and improve on our industry standards. So here's to American Apparel®- The icon, the original.
Always here, always true, always lasting forever.
The Iconic Original
Meet Fearon
American Apparel® is the original icon of timeless style. Born from a passion for meaningful design and premium quality, we stand strong against fleeting trends. With a commitment to durability, craftsmanship, and sustainability through our Made with Respect™ initiative, we’re more than apparel—we’re a legacy of creative excellence and social impact. Always true, always lasting.
Fearon is an Australian-based design and fabrication company founded in 2019. They focus on the creation of functional aluminium objects, which are designed and hand-crafted by brothers Jack and Mark Fearon.
The Iconic
Original
American Apparel® is the original icon of timeless style. Born from a passion for meaningful design and premium quality, we stand strong against fleeting trends. With a commitment to durability, craftsmanship, and sustainability through our Made with Respect™ initiative, we’re more than apparel—we’re a legacy of creative excellence and social impact. Always true, always lasting.
AMERICAN APPAREL: THE ICONIC ORIGINAL
When it comes to timeless style, American Apparel® is the O.G. Born out of a desire to create meaningful design and premium quality, we've built an icon that stands strong amidst fleeting trends. Our origins are rooted in a philosophy that values the true essence of style, durability, and 100% commitment to quality. With every stitch, we infuse our passion for design, making each piece not just apparel, but an emblem of our legacy.
Our journey is a testament to creative excellence and social consciousness. We're not just about creating style, we're about making a difference. With our Made with Respect™ initiative, we continue to champion sustainability and improve on our industry standards. So here's to American Apparel®- The icon, the original.
Always here, always true, always lasting forever.
AMERICAN APPAREL: THE ICONIC ORIGINAL
When it comes to timeless style, American Apparel® is the O.G. Born out of a desire to create meaningful design and premium quality, we've built an icon that stands strong amidst fleeting trends. Our origins are rooted in a philosophy that values the true essence of style, durability, and 100% commitment to quality. With every stitch, we infuse our passion for design, making each piece not just apparel, but an emblem of our legacy.
Our journey is a testament to creative excellence and social consciousness. We're not just about creating style, we're about making a difference. With our Made with Respect™ initiative, we continue to champion sustainability and improve on our industry standards. So here's to American Apparel®- The icon, the original.
Always here, always true, always lasting forever.
The American Apparel® Collection
The American Apparel®
Collection
The American Apparel®
Collection
Timeless styles for premium prints.
American Apparel is a premium brand with a portfolio of iconic classics and essentials. Top-tier sustainable cotton, ring-spun yarn and blended fiber make these garments as good as it gets. Prints that matter deserve VIP treatment. That’s American Apparel®.
Timeless styles for premium prints.
American Apparel is a premium brand with a portfolio of iconic classics and essentials. Top-tier sustainable cotton, ring-spun yarn and blended fiber make these garments as good as it gets. Prints that matter deserve VIP treatment. That’s American Apparel®.
The American Apparel®
Collection
Timeless styles
for premium prints
American Apparel is a premium brand with a portfolio of iconic classics and essentials. Top-tier sustainable cotton, ring-spun yarn and blended fiber make these garments as good as it gets. Prints that matter deserve VIP treatment.
That’s American Apparel®.
The American Apparel® Collection
The American Apparel®
Collection
The American Apparel®
Collection
Timeless styles for premium prints.
American Apparel is a premium brand with a portfolio of iconic classics and essentials. Top-tier sustainable cotton, ring-spun yarn and blended fiber make these garments as good as it gets. Prints that matter deserve VIP treatment. That’s American Apparel®.
Style and Colour Guide 2025
Style & Colour
Guide 2025
With a diverse selection of styles, silhouettes, and wide range of vibrant colours, the American Apparel® collection has everything you need. Designed with decorators in mind, our Style & Colour Guide makes it easy to find the perfect match for every need.
Popular Styles
Popular Styles
+40 colours available*
*Colours may vary by size and style.
+40 colours available*
*Colours may vary by size and style.